Flavour memory is a powerful brand asset Some flavours are remembered together with a city, craft and culture. Gaziantep has a strong association with baklava and pistachio, creating a distinctive foundation for a modern beverage story.

Interpret tradition instead of copying it A latte should not try to become a literal piece of baklava. A stronger approach is to translate the associations—pistachio, layers, sweetness, warmth and sharing—into beverage language. Pistalatte can live on that bridge between memory and modern service.

Design carries the story too Deep green, gold and warm cream naturally connect with pistachio and premium dessert cues. Refined serif typography, a pistachio-inspired symbol and strong product photography give the traditional reference a contemporary form.

A local idea that travels Baklava is internationally recognisable, while latte is one of the most familiar formats in global café culture. Bringing the two together creates a concept that can be explained clearly across languages and markets.